How to Problem Solve and Build Your Brand to Last

Ann Pichestapong
April 10, 2020
E-Commerce Operations
Operaciones de e-commerce

When it comes to running an e-commerce store now, every has a lot of doubt and uncertainties. That's why problem solving skill is really helpful in isolating the issue, the most pressing one, that deserves the most focus and energy.

This is easier said than done.

That's why we turned to the guru of problem solving, Andrew Faris, CEO of 4x400. Andrew is currently managing 3 DTC e-commerce brands that are on track to reach 8-digit revenue this year on what he's doing to get through as a marketer. Andrew has some great tips on how to approach COVID-19 as a business owner and how to adapt your marketing in response to the crisis.

You can tune in below 👇or Apple Podcasts, Spotify, PlayerFM to listen to Andrew and his practical tips.

On this episode, you will learn:

  • How to structure your thinking around problem solving? How to isolate the most important issue to solve?
  • Why brands should focus on building influence and recognition?
  • Why businesses should look at building a community?
  • Andrew's view on discount during this time

Andrew Faris is the CEO and Founder at 4x400, an e-commerce holding company that acquires and grows e-commerce direct-to-consumer brands.

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About the author

Ann is the co-founder and CEO of DataCue. Her unique background as a data scientist and an ex-management consulting helps her use sophisticated technology to solve real business problems. Her passion is to open up the power of personalization from only big tech companies to everyone.

Sobre el autor

Ann es co-fundadora y CEO de DataCue. Su experiencia única como cientista de datos y consultora la llevado a usar tecnología sofisticada para resolver problemas de negocio reales. Su misión es extender la poderosa herramienta de la personalización, hoy relegado a grandes compañías, para todas las empresas del mercado.

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