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How To Adapt An E-Commerce Sustainable Company In A Time of Crisis

Ann Pichestapong
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April 20, 2020
E-Commerce Operations
Operaciones de e-commerce

Building an e-commerce business with a mission to fight climate change and create local jobs comes with many unique challenges.

In this episode, Chris Kaiser talks about why he started Click A Tree, the challenges he faced and how he's adapting the business in response to the global crisis.

As a result of the pandemic, he needs to adapt his marketing strategy including possibly his business model to sustain the company. If you're running a sustainable or social impact business, this is the episode you can't miss.

You can tune in below 👇or Apple Podcasts, Spotify, PlayerFM to listen to Richard and his practical tips.

On this episode, you will learn:

  • Click A Tree's origin story and mission
  • Challenges of starting an online social impact business
  • How to adapt marketing strategy for an online business during COVID-19

Chris Kaiser, Founder of Click A Tree, an online business that lets you plant trees online and create jobs for local communities.

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About the author

Ann is the co-founder and CEO of DataCue. Her unique background as a data scientist and an ex-management consulting helps her use sophisticated technology to solve real business problems. Her passion is to open up the power of personalization from only big tech companies to everyone.

Sobre el autor

Ann es co-fundadora y CEO de DataCue. Su experiencia única como cientista de datos y consultora la llevado a usar tecnología sofisticada para resolver problemas de negocio reales. Su misión es extender la poderosa herramienta de la personalización, hoy relegado a grandes compañías, para todas las empresas del mercado.

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